If you are walking around the streets of Nairobi, you will immediately notice that you are surrounded by Toyota braded vehicles. Toyota is the most popular brand in Kenya and by far it dominates the car markets in the country. The core reasons for the dominance of Toyota in the Kenyan market are the easily availability and cheap price of spare parts as well as the availability of garages that handle minor servicing and maintenance, paint as well as heavy maintenance of those vehicles.
Recently, the models Subaru Impreza and Toyota Premio are the most widely wanted in the market.
Models such as Toyota Starlet, Toyota AE91 and Toyota Mark X are very popular due to their lower price and low fuel consumption; their small size also makes them easy for parking. Nissan is also well represented in this market with the Sunny and the Bluebird.
Land Cruiser is among the top popular higher cost Toyota brands in Nairobi, as well as Mercedes-Benz C-Class, and latest models of other brands.
Brands such as Honda, Volkswagen, Isuzu, etc. also have significant share in the Kenyan market. However, due to their expensive price, high price of spare parts, uneasy access to garages of some of these brands, relatively higher fuel consumption, re-sale value, etc. they are less popular.
In recent years, many people are now turning into buying Vans. Toyota, is the most popular with the Probox.
See you soon on www.autoskenya.com!
